crm

Customer relationship management (CRM) is a widely implemented model for managing a company’s interactions with customers, clients, and sales prospects. It involves using technology to organize, automate, and synchronize business processes—principally sales activities, but also those for marketing, customer service, and technical support.^[1] The overall goals are to find, attract, and win new clients; nurture and retain those the company already has; entice former clients back into the fold; and reduce the costs of marketing and client service.^[2] Customer relationship management describes a company-wide business strategy including customer-interface departments as well as other departments.^[3] Measuring and valuing customer relationships is critical to implementing this strategy.


The top 15 software suites include (in alphabetic order): 
Amdocs ClarifyCRM v. 11.5--by Amdocs
C2 CRM v. 5.4--by Clear Technologies
Client Management Software 6.0--by Oncontact Software
E.piphany E.6--by E.piphany
ExSellence v. 4.5--by Optima Technologies
iCRM (Applix iEnterprise v. 8.3.1)--by iET Acquisition
mySAP CRM 3.1--by SAP AG
Onyx Enterprise CRM 4.0--by Onyx Software
PeopleSoft CRM 8.8--by PeopleSoft
Pivotal CRM--by Pivotal
S1 CRM Solutions--by S1
SalesPage open.space 4.0--by SalesPage Technologies
Siebel 7.5--by Siebel Systems
Staffware Process RM v. 9.0--by Staffware
Worldtrak v. 5.6--by Axonom