News emerged this week that Android now has almosthalf of the global smartphone market sewn up, whilst Apple – the world’s number one smartphone vendor in terms of units sold – has almost a fifth of the market with its iOS. This means that between them, Android and iOS account for well over two-thirds of the global smartphone market.
Of course, it’s easy to explain Android’s dominance in the smartphone market. As a free, open-source platform, it is used across multiple devices by many manufacturers, including HTC, Samsung, Acer, Sony Ericsson, LG, Motorola, among others.
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